Closing Ability
How to Give Yourself a Raise: Part 15
How to Give Yourself a RaiseFurther Reading
- Part 1: Goal Oriented Focus
- Part 2: Attentiveness
- Part 3: Communication Skills
- Part 4: Positive Language
- Part 5: Patience
- Part 6: Acting Skills
- Part 7: A Calming Presence
- Part 8: Ability to Read the Customers
- Part 9: Knowledge of the Product
- Part 10: Time Management Skills
- Part 11: Persuasion Skills
- Part 12: Willingness to Learn
- Part 13: Ability to Handle Surprises
- Part 14: Tenacity
- Part 15: Closing Ability
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We’ve finally come to the last step, step number 15, Closing Ability. Just to be clear, Closing Ability is not the same thing as Closing Sales, or any of those other related terms. We are not closing on a sale; we’re closing on a person. When that guest leaves our casino, they should feel that their time and money were well spent. It shouldn’t matter if that player won or lost, they should have had such an enjoyable interaction that they want to come back, regardless.
Being able to close on a customer, means that at the end of your interaction, that guest leaves satisfied, with a feeling that everything had been taken care of. That’s the key, if the guest lost money but they still leave, looking forward to their next visit, then we’ve accomplished what we’ve set out to achieve.
So what exactly do you do, to achieve the Closing Ability? You use the previous steps I just provided you, to make the customer feel as though you enjoyed their company and you’re looking forward to seeing them again. This includes entertaining them, asking the players about themselves and using positive language. Following these steps will make the customer feel more appreciated and more willing to come back again and again.
When you take the time to make sure that the guest doesn’t have any pending problems or issues that need to be resolved, then you’re demonstrating good Closing Ability. Your willingness to help the customer will show them 3 noteworthy things about you. One, that you care about getting it right; two, that you’re persistent in getting things done and, three, that you’re doing it all for the guest. Never be the reason why a guest doesn’t come back; all you’re doing is losing potential tippers.
Now you know the secrets of giving yourself a raise. In this lecture, we examined many methods, actions and strategies for how to increase your tips. This knowledge will get your players to tip more and it will have them keep coming back as repeat tipping customers. Plus, word-of-mouth is still one of the most influential marketing campaigns that we can use. If you didn’t get all of this, don’t stress out, just try your best and remember:
“Perfection is not attainable. But if we chase perfection, we can catch excellence.” ~Vince Lambardi